Press Release
                   

                                                                                                               
                                                                                                                                 
                                                                                                                                   
Prevention of Blindness Society
of Metropolitan Washington

FOR IMMEDIATE RELEASE                                                                              
May 27, 2009                                                                                                          
                                                                                                                                  
Contact:
Jennifer Heilman
Director of Communications
Phone: (202) 234-1010
E-mail: jheilman@youreyes.org
 

AMERICAN GIRL FASHION SHOW® TO BENEFIT PREVENTION OF BLINDNESS SOCIETY OF METROPOLITAN WASHINGTON® CHILDREN’S PROGRAMS

Local Model Search: Sunday, June 14 at the Bolger Center in Potomac, Md.

WASHINGTON, D.C. – Become a part of history! The Prevention of Blindness Society of Metropolitan Washington (POB) is seeking approximately 100 girls to wear historical and contemporary American Girl® fashions during its second annual American Girl Fashion Show at the Bolger Center on Sunday, November 8, at 10 a.m. and 2:30 p.m. Proceeds from the event will benefit and help raise awareness of POB’s Children’s Vision Screening and Children’s Vision and Hearing Clinic programs.

A model search will be held on Sunday, June 14 at the Bolger Center, 9600 Newbridge Drive, Potomac, Md. 20854 from 1 – 3 p.m. Girls with confidence and sparkle will make the show exciting for the audience. More information about model requirements and applications are available here.

“The American Girl Fashion Show is an exciting and educational opportunity for young girls to learn how American girls just like them have used fashion throughout history to express their unique style and personality,” said Michele Hartlove, executive director.

The event program will include a runway fashion show, a seated tea party reception, party favors, and door prizes along with special souvenirs and chances to win dolls and accessories from the various American Girl brands. A photo opportunity with Valerie Tripp, author of the American Girl Felicity®, Josefina®, Kit®, and Molly® series and three of the books in the Samantha® series is also special to the event. Tickets are $50 per person and will go on sale online, by phone or mail on September 21. For more information call (202) 234-1010 or visit www.youreyes.org. 

About the Prevention of Blindness Society of Metropolitan Washington:
Founded in 1936, the Prevention of Blindness Society of Metropolitan Washington (POB), the largest local prevention of blindness agency in the United States, is dedicated to the improvement and preservation of sight by providing services, education, advocacy and innovation. POB screens more than 7,500 children annually for vision loss and strabismus and 5,000 adults for glaucoma. POB also serves nearly 8,000 low-income and homeless persons at its eyeglasses clinic. POB sponsors the Aging Eye Network, the Macular Degeneration Network and the Stargardt’s Network. For more information on vision problems or about POB programs and services, please call (202) 234-1010, or visit POB on the Web at www.youreyes.org.

About American Girl:
American Girl is one of the nation’s top direct marketers, children’s publishers and experiential retailers. American Girl Programs is proud to partner with nonprofit organizations to present Fashion Show events to raise funds for children’s charities. As part of the company’s ongoing commitment to “celebrate girls,” American Girl Programs have generated millions of dollars for worthwhile causes nationwide.

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